Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Craters of the Moon.
If you have any questions or comments about our ranking score calculation please get in touch at firstname.lastname@example.org. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
65 Valid Reviews
The Craters of the Moon experience has a total of 65 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 65 valid reviews:
The raw data average (mean) for all the Craters of the Moon valid reviews is 68.77% and is based on 65 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
56 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
Within the 65 valid reviews, the experience has 56 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 56 face-to-face reviews:
The raw data average (mean) for all the Craters of the Moon face-to-face reviews is 68.93% and is based on 56 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
|Michael Bley||7/10||1405 days||93%|
|Connor Hormell||10/10||1467 days||100%|
|Karlee Hormell||9/10||1468 days||100%|
|Lucy Millett||5/10||1470 days||80%|
|Mona Uttendorf||6/10||1471 days||82%|
|Menguy Thibault||6/10||1710 days||73%|
|Anna Lerchl||8/10||1735 days||83%|
|Marlene Buchwald||4/10||1754 days||68%|
|Andreas Schiefer||9/10||1770 days||86%|
|Catharina Cuntz||9/10||1774 days||86%|
|Franziska and Sabine||7/10||1781 days||77%|
|Thomas and Katia||6/10||1814 days||69%|
|Michal Kamradek||7/10||2174 days||60%|
|Jutta Bernhart||6/10||2187 days||54%|
|Ondrej Stepanek||3/10||2439 days||41%|
|Boneschova Jarka||7/10||2439 days||49%|
|Jakub Stastny||4/10||2440 days||42%|
|Miriam Grund||9/10||2474 days||53%|
|Philip Donachie||8/10||2486 days||49%|
|Max Tetzlaff||8/10||2496 days||49%|
|Elise Boinnot||9/10||2497 days||52%|
|Thomas Dequidt||7/10||2497 days||47%|
|Bertrand Gilles||4/10||2817 days||28%|
|Alice Bastiman||5/10||3543 days||1%|
|Natalie Maguire||9/10||3549 days||2%|
|Andreas Rath||4/10||3551 days||1%|
|Nikolas Woelzel||3/10||3568 days||0%|
|Adam Hayley||4/10||3578 days||0%|
|Derek Archibald||7/10||3587 days||0%|
|Andrew Hammond||8/10||3717 days||20%|
|Matt Roper||8/10||3922 days||20%|
|M and H Lunn||7/10||3940 days||19%|
|Dersiree Moerbeek||6/10||3957 days||17%|
|Bram-Jan M||8/10||3958 days||20%|
|Sebastien Briant||4/10||3958 days||16%|
|Coby Aalbrecht||8/10||3958 days||20%|
|Wolfgang G||9/10||3965 days||21%|
|J P Paulvast||8/10||3973 days||20%|
|Jorrit Bust||7/10||3973 days||19%|
|Mark Piche||7/10||4070 days||19%|
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Craters of the Moon experience has plenty of reviews and does not meet the criteria for any adjustment.
There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Craters of the Moon experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Craters of the Moon experience has been adjusted for 200 days. Adjustments are according to the following table.
The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.
If you have any questions or comments about our ranking score calculation please get in touch at email@example.com.